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MaskinLeverantörerna’s Forestry Section and Skogsnolia strengthen collaboration

Posted on April 29th, 2008

Skogsnolia - one of Sweden’s most important industry trade fairs - is strengthening its collaboration with the trade association, MaskinLeverantörerna Forestry Section, for the supply of mobile machines. “We have long wanted the timing of the different trade fairs in Sweden to result in a fair every other year,” said Björn Bäckström, MaskinLeverantörerna’s CEO.

“Nolia has listened to us, and now Skogsnolia will be held in 2008 and then in 2011. Then those of us from MaskinLeverantörerna’s Forestry Section will be taking part in a trade fair in Sweden every other year. Elmia Wood and Skogsnolia are the trade fairs we’re focusing on.”

Margaretha Lundqvist, Nolia AB CEO: “We have to listen to the industry, and we see this as a challenge. We think this will help Skogsnolia become bigger and allow it to showcase more new products.

“But we also see it as an opportunity to focus on other areas of the forestry industry in the even numbered years when Skogsnolia will now not be taking place.

“This year’s booths sites at Skogsnolia - one of Sweden’s most important industry trade fairs - are nearly fully booked. There has been great interest in the fair and a big influx of registrations from exhibitors, indicating the optimism found in the forestry industry.”

Interest from exhibitors is huge, as are expectations of this year’s trade fair, according to Skogsnolia’s Project Manager Kristin Olsson, who said she was also happy about a number of new exhibitors for this year’s fair.

One of these many newcomers is OP Industrier from Karlstad, a sales company for Höglunds Flak and OP Smedab, which is very optimistic about its participation in the fair: “We and our sister company OP System are looking forward to exhibiting at the fair, which is said to attract lots of forestry people from northern Sweden,” said the company’s CEO, Sven-Åke Kvaldén.

Many more exhibitors can be found on Skogsnolia’s website www.nolia.se/skogs

Ever since it began in 1984, Skogsnolia has been one of the most important forestry trade fairs in Sweden with around 200 exhibitors and 12,000 visitors. The 2008 fair will be from 12-14 June in Hörnefors, 30 km south of Umeå.

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