SFI INC. APPOINTS PETER JOHNSON AS SUSTAINABILITY DIRECTOR
Peter J. Johnson, a leading expert in third-party forest certification and sustainability, has joined the Sustainable Forestry Initiative® (SFI®) as Managing Director, Office of Sustainability. As Vice President of Sustainability and Climate Change with PricewaterhouseCoopers Consulting since 2005, Johnson helped Fortune 100 and brand name companies develop and implement sustainable business strategies based on economic, environmental and social performance. He led multiple teams and worked with companies and organizations of all sizes across a range of sectors such as the telecommunications, real estate, aerospace, transportation, retail, forest products, manufacturing, bioenergy, financial, hotel and leisure, insurance and professional services, governments and associations.”Peter is a registered professional forester and has more than 20 years of broad international experience with issues related to sustainability, procurement and forest certification,” SFI Inc. President and CEO Kathy Abusow said today. “He conducted some of the first audits to the SFI and Canadian Standards Association standards and was Inaugural Chair of the SFI Auditor’s Forum. At SFI, he will combine this forestry and auditing expertise with his extensive sustainability consulting experience to help clarify and build awareness of SFI’s contributions to responsible forestry amongst foundations, consumer-facing brands, customers and the financial services sector.”
“I have been involved in forest certification in North America since it began in the 1990s, and have witnessed the remarkable commitment by the forest sector, the steady uptake by markets, and the rapid growth of the SFI program,” said Johnson. “Forests are essential to the health of our environment, our economy and our society - they support one of the few truly sustainable sectors in the world. I am pleased to be part of the SFI team, joining staff and participants whose experience, dedication and integrity have led to a standard that is respected and recognized around the world. I look forward to building on that success with everyone involved in the program, and with everyone who understands the importance of responsible forest management.”
Johnson (firstname.lastname@example.org) began working with SFI Inc. on Jan. 3, 2011. SFI Inc. is a registered charitable organization responsible for the largest single forest certification standard in the world. The SFI program works with a wide array of partners to promote responsible forest management in North America and responsible fiber sourcing worldwide.
About SFI Inc.
SFI Inc. is an independent 501c(3) non-profit charitable organization, and is solely responsible for maintaining, overseeing and improving the internationally recognized Sustainable Forestry Initiative (SFI) program (http://r20.rs6.net/tn.jsp?llr=prpfuwcab&et=1104240196834&s=5461&e=001BNZtYncE2RtZvnCyu-FAJNtQ1Y9kLc98Be98Zrpqkx8yYOoUqlKTK9qXvgzGnWa2RJA1Vt0dFzVlQtcSTF9Xte895aFnxSraWkQ_UAWjhk6znCrpNWdEwQ==). Across North America, more than 180 million acres/73 million hectares are certified to the SFI forest management standard, making it the largest single standardin the world. SFI chain-of-custody certification tells buyers how much certified, responsibly sourced and/or recycled content is in a product. The SFI program’s unique fiber sourcing requirements promote responsible forest management on all suppliers’ lands. SFI Inc. is governed by a three-chamber board of directors representing environmental, social and economic sectors equally.